Den Thai Street Privacy Policy

LAST UPDATED: October 21, 2026

Den Thai Street (“Spot,” “we” or “us”) recognizes the importance of privacy and transparency. This Privacy Policy (the “Policy”) describes how we collect, use, disclose and otherwise process the personal information we collect through our website and related online services (collectively, the “Site”), including:

• This website and the features and online services available on this website;
• Your orders, bookings, and reservations with us;
• Our marketing communications and advertising campaigns; and
• Your communications and interactions with us through our Site.

Your use of our Site is subject to this Policy and our Terms of Use (the “Terms”), including its applicable limitations on damages and the resolution of disputes.

1. Personal Information Collected

We may collect personal information directly from you, from third parties, and automatically.

Personal Information Collected Directly. The personal information that we collect from you varies depending upon the circumstances and how you interact or engage with us, but generally includes:

• Reservations, bookings and order information, including your name, billing address, payment confirmation, email address, phone number.
• Contact information such as your name, address, phone number, and email.
• Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Site.
• Records of your contact details, contact preferences, communications, and our responses, when you otherwise communicate or interact with us.

Personal Information from Third Party Sources. We may also collect information about you from other sources, such as vendors and service providers. For example:

• Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with the services you have requested.
• Other companies who support our Site, such as data analytics providers, advertising networks, and others.
• Social media and other third-party platforms, if you post information about us or engage with us on social media or other third-party platforms, we may collect personal information about you from that third-party platform. These third-party platforms and services control the information they collect and share about you. For information about how they may use and disclose your information, including any information you make public, please consult their respective privacy policies.

Personal Information We Derive or Collect Automatically. We collect certain information, including personal information, automatically when you use our Site or interact with us. For example, we use cookies, pixels, and other tracking technologies to automatically collect information when users access or use our Site.

• Device and browser information, such as device type, operating system, browser type, IP address, MAC address, UID, device ID, and other unique online or device or hardware identifiers.
• Usage data about how you interact with our Site, such as pages visited, features used, and time spent on our Site, domain name, date/time stamp, your internet service provider, referring and exiting URLs, language, clickstream data, and other usage and activity information.
• Location information, which we may collect or derive through your IP address and your browser.

For more information about our use of cookies and other online tracking technologies, please see the Section 4. Cookies, Targeting and Analytics (below).

We may also infer or derive information about you based on other personal information we collect about you. For example, we may combine and analyze the information we collect about you online and from other sources to develop inferences about your preferences and other characteristics.

Aggregate and Non-identifiable Data. We may also collect, derive and process aggregate and other non-identifiable information about customers and visitors to our Site that is not personal information. For example, information about what pages and features are most popular. This information helps us understand trends and preferences so we can offer better experiences.

2. Purposes of Use and Processing

Generally, we collect, use, disclose and otherwise process the personal information we collect for the following purposes:

• Site operations and other services and support: to provide and operate our Site, manage reservations, bookings and other requests, communicate with you about your use of the Site, provide troubleshooting and technical support, respond to your inquiries, process your payments, communicate with you about the Site and our services, and for similar service and support purposes.
• Analytics and improvement: to better understand how users access and use the Site, and our other products and offerings, and for other research and analytical purposes, such as to evaluate and improve our services and business operations, to develop services and features, and for internal quality control and training purposes.
• Customization and personalization: to tailor content and experiences on the Site, including to offer location customization and personalized help and instructions, and to otherwise personalize your experiences.
• Marketing and advertising: for targeted advertising and marketing purposes, such as sending newsletters, updates, alerts, and promotional information we think may interest you, and evaluating, measuring, and improving our targeted advertising campaigns on third party sites and services.
• Research and surveys: to administer surveys and questionnaires, such as customer satisfaction surveys.
• Security and protection of rights: to protect the Site and our business operations; to prevent and detect fraud, unauthorized activities and access, and other misuse; where we believe necessary to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety or legal rights of any person or third party, or violations of our Terms.
• Compliance and legal process: to comply with the law and our legal obligations, to respond to legal process and related to legal proceedings.
• General business and operational support: to consider and implement mergers, acquisitions, reorganizations, bankruptcies, and other business transactions, and related to the administration of our general business, accounting, auditing, compliance, recordkeeping, and legal functions.

3. Disclosures of Personal Information

We may disclose the information, including personal information, that we collect to others, as for the purposes described above and as otherwise directed or authorized to by you, including:

• To vendors and service providers: to vendors, service providers, contractors, or agents who process such information on our behalf, in order to provide services to us or perform functions on our behalf, including IT service providers, analytics providers, customer support, and order fulfillment.
• To our affiliates: to our affiliates and subsidiaries whose handling of your personal information is subject to this Policy.
• To third party platforms, analytics providers and ad networks: to third party platforms and providers that we use to provide or make available certain features or portions of the Site (such as chat, social media, and other features), and as necessary to respond to your requests, and to support our marketing, analytics, advertising and campaign management (see Section 4. Cookies, Targeting and Analytics (below) for more information).
• In support of business transfers: where we may be acquired by, merged with, or invested in by another company, or if any of our assets are or may be transferred to another company, whether as part of a bankruptcy or insolvency proceeding or otherwise, we may transfer the information we have collected from you to the other company. We may also share certain personal information as necessary prior to the completion of such a transfer, such as to lenders, auditors, and third-party advisors, including attorneys and consultants, as part of due diligence or as necessary to plan for the transfer.
• Compliance and legal obligations: to law enforcement, regulators and others to comply with our legal and compliance obligations, respond to legal process, or protect health or safety. For example, we may disclose information in response to subpoenas, court orders, and other lawful requests by regulators and law enforcement, including responding to national security or law enforcement disclosure requirements.
• Security and protection of rights: to protect the Site, our rights, interests, and property, or the rights, property and safety of others, including related to litigation and other legal claims or proceedings in which we are involved.

Note that we may also collect, use, disclose, and otherwise process aggregate and non-identifiable information for marketing, advertising, research, compliance, or other purposes.

4. Cookies, Targeting and Analytics

We and our third-party providers use cookies, pixels, and other technologies to automatically collect Site usage and activity, browser and device data, and similar information within our Site, and to target advertising and content on our Site and across third-party sites and services. We use this information to, for example, analyze and understand how users access, use and interact with content on our Site, to identify and resolve bugs and errors, and to assess, secure, protect, optimize, and improve the performance of our Site. You have certain choices about our use of cookies and tracking within the Site, as described in this section.

• Cookies: browser (or HTTP) cookies are alphanumeric identifiers that we transfer to your device’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our Site, while others are used to enable a faster log-in process, support the security and performance of the Site, or allow us to track activity and usage data within Service.
• Pixels: pixels (also referred to as eTags, pixel tags, web beacons or clear GIFs) are tiny graphics with a unique identifier, similar in function to cookies. While cookies are stored locally on your device, pixel tags are embedded invisibly within web pages and online content. We may use these in connection with our Site to, among other things, track the activities of users, help us manage content, and compile usage statistics. We may also use these in HTML e-mails we send, to help us track e-mail response rates, identify when our e-mails are viewed, and track whether our e-mails are forwarded.

In addition to cookies and pixels, we may also use other tracking technologies (including third-party tracking technologies), such as embedded scripts, browser fingerprinting, ETags, plug-ins, mobile SDKs, APIs, and location detection and other recognition technologies, for similar purposes.

Third-Party Analytics and Tools. We use third party tools, such as Google Analytics, which are operated by third party companies. These third-party analytics companies may collect usage data (using cookies, pixels and similar tools) about our Site in order to provide us with reports and metrics that help us to evaluate usage of our Site and improve performance and user experiences. You can also download the Google Analytics Opt-out Browser Add-on to prevent your data from being used by Google Analytics at https://tools.google.com/dlpage/gaoptout.

Targeted Advertising. We may work with third parties, such as ad networks, channel partners, mobile ad networks, analytics and measurement services and others (“third-party ad companies”) to personalize content on our Site, and to manage our advertising on third-party sites, mobile apps and online services. These third-party ad companies may collect user, browsing and activity data within our Site, as well as on third-party sites, apps and services, in order to understand your preferences and interests to enable us and third parties to reach you with more relevant ads and content across third party sites and services, and to evaluate the success of such ads and content.

Manage Cookies and Tracking. If you wish to prevent or limit the use of cookies to track your activity on our Site (and across third-party websites), you can set your browser to block certain cookies or notify you when a cookie is set; you can also delete cookies. The ‘Help’ portion of the toolbar on most browsers will tell you how to prevent your device from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to delete cookies. Visitors to our Site who disable cookies will be able to browse the Site, but some features may not function.

You have certain choices regarding our use of cookies and other tracking technologies on our Site.

Industry Ad Choice Programs. You can also control how participating third-party ad companies use the information that they collect about your visits to our Site and third-party sites, in order to display more relevant targeted advertising (also referred to as “interest-based advertising” and “online behavioral advertising”) to you. If you are in the U.S., you can obtain more information and opt out of receiving targeted ads from participating third-party ad networks at http://aboutads.info/choices (Digital Advertising Alliance). You may also download the AppChoices https://youradchoices.com/appchoices tool in order to help control interest-based advertising on apps on your mobile device. Please note that opting out of participating ad networks does not opt you out of being served advertising. You may continue to receive generic or ‘contextual’ ads. You may also continue to receive targeted ads from companies that do not participate in the above programs.

Do-Not-Track Signals. Please note that Site does not recognize or respond to browser “Do-Not-Track” signals.

5. Privacy Choices and Requests

You can manage your privacy choices and submit privacy requests related to your personal information, as explained in this section.

• Your personal information: if you would like to submit a privacy request regarding your personal information (such as a request to review, correct, or delete your personal information), please email us as set forth in Section 9. Contact Us (below).
• Marketing communications: You can opt out of receiving marketing emails from us by using the unsubscribe link in the footer of each marketing email we send to you, and you can opt out of receiving marketing and other texts from us by replying “Opt Out” or “Cancel” to any text we send to you.

If you have any questions regarding your privacy rights and choices or would like to submit a request to exercise your privacy rights under applicable privacy laws, please email us as set forth in Section 9. Contact Us (below).

6. Children/Minors

Our Site is not designed for minors, and we do not knowingly collect personal information from children under 13 or other minors. If we discover that a child under 13 has provided us with personal information in violation of applicable law, we will delete such information from our systems. If you are a parent and you believe we have collected your child’s information in violation of applicable law, please contact us as set forth in Section 9. Contact Us (below).

7. Security

We have implemented safeguards that are intended to protect the personal information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our efforts, no data security measures can guarantee security.

8. Changes to this Privacy Policy

This Policy is current as of the Last Updated date set forth above. We may change this Policy from time to time, so please be sure to check back periodically. If we make material changes to how we collect, use and disclose the personal information we have previously collected about you, we will endeavor to provide you with prior notice, such as by emailing you or posting prominent notice on our Site.

9. Contact Us

If you have questions about this Policy or our privacy practices, or you would like to submit a privacy request to us, please contact us at info@denthaidenver.com.